Create Smarter Podcast – So You’ve Hosted an Event, Now What?
Create Smarter Podcast – So You’ve Hosted an Event, Now What? When your event comes to an end, you don’t want it to stop there! So much work goes into planning your event content, so why not make it live on? Tyler & Phil talk you through how to capture and use your event content […]
Capturing History at Embrace Boston Event
Capturing History at Embrace Boston Event Usually when we cover an event, we are focused on what’s happening on stage or getting shots of an engaged audience. But for this project, we had the chance to highlight the people behind the scenes!
Create Smarter Podcast – Beyond the Stage
Create Smarter Podcast – Beyond the Stage https://www.youtube.com/watch?v=LbA1ykcnqMQ In this episode of the Create Smarter podcast, Tyler sat down with our guest Bill Sell from Advisor Communications to talk about how to go beyond the stage and take your event to the next level! Watch the full episode at the top of this blog or […]
Clip that! Using short form content after your event.
Clip that! Utilizing short form content post event. Livestreaming giant Twitch recently held their annual conference in Paris. I was reading the recap of everything they announced, and one section caught my eye. They are making improvements to their “Clip Editor” which allows streamers to cut out a small portion of their stream and upload […]
Create Smarter Podcast – Building a Strategy for a Successful Day of Giving
Create Smarter Podcast – Building a Strategy for a Successful Day of Giving https://www.youtube.com/watch?v=b1tQR1NIGz4 It’s everyone’s favorite time of year, time to start planning for Giving Day! But where to start? Phil & Tyler sat down with Julia Motl Lowe of Tufts University for this episode of the Create Smarter Podcast to talk about how […]
Create Smarter Podcast – Your Event Content Checklist
Create Smarter Podcast – Your Event Content Checklist https://www.youtube.com/watch?v=Cj7m5NTT3zo Ever wonder what you’re supposed to be capturing at your event? There’s a lot to think about from pre-event, to during the event, and post-event. But no fear! In this episode of the Create Smarter Podcast, Tyler & Phil walk through items that should be on […]
The Baltimore Orioles: A Lesson in Content Marketing
Baltimore Orioles City Connect Launch – The Ultimate Content Marketing Flex We’re officially at the midway point in the Major League Baseball season, and there’s already one clear cut winner. No, it’s not the Atlanta Braves who currently has the best record in baseball. It’s the 54-35, second place in the AL East Baltimore Orioles. […]
User-Generated Content Spaces at Events
User-Generated Content Spaces at Events When you’re planning for an event, it’s easy to think about the stage first and foremost. But, what about everyone else? How are you engaging your attendees and enhancing their experience?
Create Smarter Podcast – Creative Ways to Use Still Photos
Create Smarter Podcast – Creative Ways to Use Still Photos https://www.youtube.com/watch?v=_GbM1PWvPuA There are always photographers at events. But how do you effectively use the content that you shot? How do extend the shelf life of your event? Why not just post a whole album of photos? In this episode of the Create Smarter Podcast, Marisa […]
Create Smarter Podcast – Marketing Techniques: Bop or Flop?
Create Smarter Podcast – Marketing Techniques: Bop or Flop? https://www.youtube.com/watch?v=AvsYTsDPqJ4 Have you ever seen a marketing technique, trailer, or ad that truly stuck with you? Or one that was so bad it stood out even more? Well, in this episode of the Create Smarter Podcast, Brooklyn puts Marisa and Kyle to the test to see […]
