Media Days: If you build it they will…share!
Media Days: If you build it they will…share! Media days are typically when sports teams gather the stars of their team to capture a wide variety of content in one location that can be used in multiple formats over an extended period of time. Over the last few years, we have used this method of […]
Showcasing your Organization’s Game Changers
Showcasing Your Organization’s Game Changers Here at 5 Tool, we talk a lot about influencer marketing and using those around you to promote or showcase your organization. But sometimes there are moments where your organization wants to look inward and celebrate those who made an impact in your space. We have seen this at college […]
Power Hitters: Micella Home
Power Hitters: Micella Home “They always say ‘find something you’d love to do and it’ll never be a day of work’. And you hear it and you’re like yeah yeah yeah. But when you live it, you understand it. It’s not work”. Scott Willard turned his passion for woodworking into a side hustle, and eventually […]
Power Hitters: Lady Sunshine Coffee
Power Hitters: Lady Sunshine Coffee In our series that we call Power Hitters, we find local businesses that are doing cool or unique work in the community and highlight it by telling their story. It’s not every day you see coffee being served out of a bright yellow VW truck! For this episode, we sat […]
Power Hitters: The Women’s Foundation of Boston
Power Hitters: The Women’s Foundation of Boston “The quality of a community is directly correlated with the quality of life of women and girls.” In the latest edition of Power Hitters, we sat down with Co-Founder and CEO of The Women’s Foundation of Boston, Christina Gordon, to learn more about the work that the foundation […]
Power Hitters: The SAFE Coalition
Power Hitters: The SAFE Coalition Our newest Power Hitters episode is here! In this series, we find local businesses and people and tell their stories. In this episode, we met with the SAFE Coalition‘s CEO and Co-Founder, Jennifer Levine, to hear her story on how this non-profit was brought to fruition and what they’re doing […]
Humanizing Your Brand & Telling Your Story
Humanizing Your Brand & Telling Your Story Your Company Story Every company should have a video (or better yet a series of videos) on their website that highlights who they are and what they do. And there’s no better way to humanize the workplace than with content about the wonderful employees that make up your […]
The Life of Your Event – Our 360 Booth
Getting attendees to show up is one thing but getting them to engage with your event can be tricky. One of the best ways to truly capture the fun and excitement of your event is with 5 Tool’s ‘360 Booth’!
Power Hitters: New England Aquarium
Power Hitters: New England Aquarium Our newest Power Hitters episode is here! In this series, we find local businesses and people and tell their stories. At The New England Aquarium, we honed in on Kathayoon Khalil‘s journey as VP of Conservation Learning.
AI in Social Marketing – Using AI as a Tool
AI in Social Marketing – Let the Robot do the Work! AI is Everywhere Before 2022, Artificial Intelligence wasn’t really in the headlines of major news outlets and was something most people left to the geniuses over in Silicon Valley. But these days you can’t walk down the street without seeing an ad for the […]