Pop Up Podcasts

Pop-Up Podcasting Podcasts are all the rage right now so we wanted to show a really cool way our clients have been embracing the trend. We have coined it the “Pop-Up Podcast”! As the name suggests, creating a specific location on site where you and your attendees can sit down and record episodes, testimonials, and […]

Upgrading Your Award Show

Upgrading your Award Show You don’t have to be a fan of The Oscars to admit that an award show gets people to show up, tune in and generally get excited. There is no better way to celebrate a great year for your company, non-profit organization, or university than celebrating those individuals and groups who […]

Capturing History at Embrace Boston Event

Capturing History at Embrace Boston Event Usually when we cover an event, we are focused on what’s happening on stage or getting shots of an engaged audience. But for this project, we had the chance to highlight the people behind the scenes!

Clip that! Using short form content after your event.

Clip that! Utilizing short form content post event. Livestreaming giant Twitch recently held their annual conference in Paris. I was reading the recap of everything they announced, and one section caught my eye. They are making improvements to their “Clip Editor” which allows streamers to cut out a small portion of their stream and upload […]

User-Generated Content Spaces at Events

User-Generated Content Spaces at Events When you’re planning for an event, it’s easy to think about the stage first and foremost. But, what about everyone else? How are you engaging your attendees and enhancing their experience?

Meet Your Clients Where They Are

Meet your clients where they are – how Nissan made a four hour ad that people actually watched In planning out projects with our clients, we’re always hyper-focused on their objectives.  How much do you want to spend on this?  What do you want to accomplish?  When does it need to be done?  And most […]

Making Something Out of Nothing

Making something out of nothing – the magic of the NFL Schedule Release Videos No matter what type of organization you work for, you have those tasks that you just have to do.  It’s not necessarily interesting to you, and it’s probably stale for your audience – but you have to check the box and […]

3 Creative Ways to Use Your Still Photos

3 Creative Ways to Use Your Still Photos After hosting an event or spending a day in the studio taking photos, you’re left with a ton of content. But, you shouldn’t just dump them all into an album and post them. So what should you do? Here are 3 creative ways to use your still […]

A Breakdown of Options for B2B Live Streaming in 2023

Woman shrugs shoulder with questions marks drawn above her head.

I was recently on a pre-production call for an upcoming event and the question of where the audience was going to watch the live stream came up.  Event manager: To be honest we haven’t really thought of that yet. I’m not entirely sure, maybe zoom? Do you have any suggestions? Me: It kinda depends on […]

Event Coverage – 2022 Administrative Professional’s Conference Video Case Study

In September of 2022, Marisa and Connor flew down to Orlando, FL to cover the 2022 Administrative Professional’s Conference with the team over at Diversified Communications. 5 Tool was tasked with covering all aspects of the event from the vast amount of expert led classes, seminars, and trainings to the giant keynote speaker events. Our […]