Consistency is the key to your content marketing program
If you were to take a look at our blog roll, you’d notice that from the beginning, we’ve had a pretty regular cadence for publishing content. Well, at least until the last month. Like just about every company out there, we let our blog get away from us a bit. Our last post was a little over two weeks ago, which in our world, feels like a lifetime.
The key to having a successful content marketing program isn’t just about having incredible content, its about staying consistent with it. In our latest edition of our podcast, we break down some of our own short comings as it pertains to consistency and outline a plan for us, and you, to succeed going forward.