Create Smarter Podcast – Creator Economy Trends

Create Smarter Podcast – Creator Economy Trends Lets talk trends!! On this episode of The Create Smarter Podcast, we discuss how creators are taking over the TV space, how to define yourself as a brand, gaining the trust of your audience, and more. Join Marisa, Connor, and Tyler as they discuss some Creator Economy Trends […]

Create Smarter Podcast – Turning Alumni Into Frontline Fundraisers

Create Smarter Podcast – Turning Your Alumni Into Frontline Fundraisers https://www.youtube.com/watch?v=-mFQU7kzqKU Our team had the opportunity to work on a video centric Honor a Mentor campaign with Brandeis University titled “Tuesdays at Brandeis”. Lindsay Roth, Director of Direct Marketing & Participation at Brandeis University, sat down with Phil to talk about the creative process that […]

Create Smarter Podcast – Touching Grass

Create Smarter Podcast – Touching Grass https://www.youtube.com/watch?v=VoE8EuVhwG0 Do you need to touch grass? Are you going to be real in 2023? What does any of this have to do with the video and social media trends for this year? You are not going to want to miss the latest episode of the Create Smarter podcast […]

Create Smarter Podcast – AI in Video Production

Create Smarter Podcast – AI in Video Production “Everybody and their mothers has heard about AI by now…” says 5 Tool Production’s Connor Clougherty. Artificial intelligence has taken tech headlines by storm, so to stay trendy and to nerd out, the boys at 5 Tool talk about AI in the realm of video production. Is […]

Create Smarter Podcast – 5 Tool at RISD

Create Smarter Podcast – Delivering the In Person Experience for a Virtual Audience https://www.youtube.com/watch?v=LgH1lBvhZAU Delivering an engaging experience to a virtual audience is just as important as it is for the audience that is in person at your event. Listen in as your friends at 5 Tool Productions discuss their experience working the Rhode Island […]

Create Smarter Podcast – 5 Tool Talks ONUG Fall 2022

Create Smarter Podcast – 5 Tool Talks ONUG Fall 2022 After spending three days at the ONUG conference in New York, Kyle, David, and Brooklyn talk all things event production! They cover behind the scenes, managing tight spaces, production tips, and how it all came together in the newest episode of our Create Smarter Podcast. […]

Beyond the Stage: Planning for a Hybrid Event

Beyond the Stage: Planning for a Hybrid Event When planning for a hybrid event, you’re really planning two different events: one for the in-person audience, and one for the virtual audience. The virtual audience is an extension of what’s happening in person at your event. It’s important to be aware of both audiences simultaneously. If […]

Create Smarter Podcast – Approaching Your Event Like a Media Company

Create Smarter Podcast – Approaching Your Event Like a Media Company After covering a multitude of events, Tyler & Phil have picked up on a thing or two about how to get the most out of an event. In our newest episode of the Create Smarter Podcast, we lay out some tips and tricks on […]

Create Smarter Podcast – Event Coverage with 5 Tool Productions

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Create Smarter Podcast – Event Coverage with 5 Tool Productions Ever wanted to know how your friends at 5 Tool Productions handle their event coverage? Listen to Phil, Marisa, and Connor talk about their recent trip to Orlando, FL where they covered the 2022 Administrative Professionals Conference! They bring you through their thought process of […]

TRENDS – Expanding Digital Live Streaming of Events

I was reading up on a recent sale of the formerly ESPN-owned X Games to a private-equity firm to help expand the digital live streaming of the cherished extreme sports event. One section particularly stuck out to me in the article, “The company’s goal is to reimagine the X Games with unique fan experiences, an […]