Upgrading Your Award Show
Upgrading your Award Show You don’t have to be a fan of The Oscars to admit that an award show gets people to show up, tune in and generally get excited. There is no better way to celebrate a great year for your company, non-profit organization, or university than celebrating those individuals and groups who […]
Behind the Scenes: Tufts Giving Tuesday Media Day 2023
Behind the Scenes: Tufts Giving Tuesday Media Day 2023 https://www.youtube.com/watch?v=-6oYgVfXgfM For this year’s Tufts Giving Tuesday, we hosted a media day for clubs, orgs, and teams around the Tufts’ University campus! That included stations for photos, videos and a 360 booth. But the most unique part of this project – the graphics and set design! […]
Create Smarter Podcast – Creating Content for your Giving Tuesday Campaign
Create Smarter Podcast – Creating Content for your Giving Tuesday Campaign https://www.youtube.com/watch?v=AkFXflj9HzU It’s the that time of year again – time to talk Giving Tuesday! Whether you’re putting on a live show, hosting a media day, or telling stories of impact, there are plenty of ways to create content that will highlight what is happening […]
Create Smarter Podcast – So You’ve Hosted an Event, Now What?
Create Smarter Podcast – So You’ve Hosted an Event, Now What? When your event comes to an end, you don’t want it to stop there! So much work goes into planning your event content, so why not make it live on? Tyler & Phil talk you through how to capture and use your event content […]
Capturing History at Embrace Boston Event
Capturing History at Embrace Boston Event Usually when we cover an event, we are focused on what’s happening on stage or getting shots of an engaged audience. But for this project, we had the chance to highlight the people behind the scenes!
Clip that! Using short form content after your event.
Clip that! Utilizing short form content post event. Livestreaming giant Twitch recently held their annual conference in Paris. I was reading the recap of everything they announced, and one section caught my eye. They are making improvements to their “Clip Editor” which allows streamers to cut out a small portion of their stream and upload […]
Create Smarter Podcast – Building a Strategy for a Successful Day of Giving
Create Smarter Podcast – Building a Strategy for a Successful Day of Giving https://www.youtube.com/watch?v=b1tQR1NIGz4 It’s everyone’s favorite time of year, time to start planning for Giving Day! But where to start? Phil & Tyler sat down with Julia Motl Lowe of Tufts University for this episode of the Create Smarter Podcast to talk about how […]
Create Smarter Podcast – Your Event Content Checklist
Create Smarter Podcast – Your Event Content Checklist https://www.youtube.com/watch?v=Cj7m5NTT3zo Ever wonder what you’re supposed to be capturing at your event? There’s a lot to think about from pre-event, to during the event, and post-event. But no fear! In this episode of the Create Smarter Podcast, Tyler & Phil walk through items that should be on […]
The Baltimore Orioles: A Lesson in Content Marketing
Baltimore Orioles City Connect Launch – The Ultimate Content Marketing Flex We’re officially at the midway point in the Major League Baseball season, and there’s already one clear cut winner. No, it’s not the Atlanta Braves who currently has the best record in baseball. It’s the 54-35, second place in the AL East Baltimore Orioles. […]
User-Generated Content Spaces at Events
User-Generated Content Spaces at Events When you’re planning for an event, it’s easy to think about the stage first and foremost. But, what about everyone else? How are you engaging your attendees and enhancing their experience?
