Live Video – The Clear Cut Midterm Election Winner
Regardless of where you’re located, who you voted for, or where you placed your “I voted” sticker, there was one clear cut winner when it came to the midterm elections – live streamed video. Throughout the course of the day we saw major networks and local TV stations go live for their own coverage. There […]
750,000 People Paid to see YouTube Stars Fight – This is why you should care
If you aren’t between the ages of 12-22, there’s a good chance you’ve never heard the name Logan Paul before. The 23 year old internet sensation has built up an insane, cult-like, following of over 18 million subscribers on YouTube. He’s no stranger to making headlines, as at the start of the new year he […]
Turning a webinar into a news show
If you’ve ever logged onto a webinar, I feel your pain. There’s really nothing worse than listening to a voice on a speakerphone talk through 100 slides in a PowerPoint presentation. You’re probably barely paying attention to it while it plays in the background. It’s these reasons why brands are looking to up their game […]
Should you be hosting webinars on Facebook Live?
A little over a week ago, Facebook rolled out screen sharing for it’s Live platform. You would’ve had to use another piece of software to do this in the past, but now a simple extension makes it pretty simple. This feature has been available for quite some time in Google Hangouts and it’s very similar. […]
Live Streaming Platforms – Which One is the Best?
There’s no shortage of options when it comes to live streaming video content delivery networks. And the list of pros and cons for each is even longer. The good news is that there’s an option for just about every budget and goal – it’s just about knowing what to look for. In this episode of […]
Why Facebook Live Should Kill the Press Release
First off, let me start by saying, I’ve been there. That moment something totally random happens at 4:00 on a Thursday afternoon and the CEO says, “We need to put out a press release.” It’s at that exact moment that the entire marketing team runs into a room and starts trying to craft a few […]
We’ll Do It Live – Behind the Scenes
There’s nothing quite like going live. The pressure of getting everything just right, all of the moving parts, the inevitability of having to fix something on the fly – it’s a thrill that’s hard to describe and hard to match in the production space. We recently had a chance to produce a live show at […]
The 5 Tools of Production
Since we started our video podcast series we’ve been answering questions about content marketing and video productions on a pretty regular basis. However, there is one thing we haven’t addressed. Our name. We’ve heard people ask about our name quite frequently so we figured it was about time we explained it. In baseball a 5 […]
Four Tips to Make Your Event Live on Forever
If you’ve ever planned an event, you know what a massive undertaking it can be. From booking speakers, to a/v, to catering, to exhibitors, and beyond – the list of things to coordinate and pay for goes on and on. Putting on an event is a massive investment of time and money, and it’s for […]
Why Everyone is Going Live on Facebook
Saying Facebook Live is a major opportunity for brands is quite a bit of an understatement. So why aren’t more companies taking advantage of it? While there are a handful of media networks popping up, like Cheddar, companies seem to be very slow to adopt. The sentiment of some of the people we’ve talked to is that “going […]
