Letting Go of the Reins with Live Content

We get it; going live can be scary.  There’s a million things that can go wrong – from internet connectivity issues, to talent not being prepared, to the shots not being exactly how you want them – every time you start a live broadcast.  But that authenticity is what makes live broadcasts special to viewers. […]

The Importance of Brand Cohesion

What does the word “brand” mean to you?  If a logo and color palette are the first things that come to mind, you might be coming at it from the wrong angle. Your brand is about so much more than just something a graphic designer spun up for you.  It’s about personality, voice, tone, consistency, and […]

Getting More Out of Your Video Content

No matter who you are, whether you’re a production company like we are, or a marketing manager at a corporation, you should be thinking about how to get the most bang for your buck from a video shoot. It’s a pillar of our work to always try to break the mindset that one video shoot […]

Power Hitters Episode 3 – NS Builders

When we started filming our new series, Power Hitters, we knew we wanted to talk to individuals and business owners that were leveraging the power of social media to grow their business. What we didn’t realize, is that we would get an education on not only content marketing, but how to run and grow a business […]

Down by the Harbor – Behind the Scenes

It’s always good to be early to a shoot, especially when that shoot happens to be on a beautiful day in a beautiful part of town. A few weeks back we had a chance to film for the day in Fort Point, and the weather actually cooperated. Our latest behind the scenes brings you along […]