Video Production for Social – One Video, One Million Platforms

Being a marketer in 2018 is no easy job.  Being a marketer in 2018 tasked with managing video production for social media is even more difficult.  You need to consider every platform every single day.  And by the way, there’s a new social platform making headlines just about every single day. One of the biggest […]

What is OTT and Why Does it Matter?

OTT is one of those terms that shows up in every industry article, email, and whitepaper.  OTT is everywhere, and it’s always talked about as critically important for online video.  We even talked about OTT in our last podcast covering the rise of IGTV. For our latest video podcast, we decided to take a step […]

IGTV and The Evolution of Instagram

Over the past few years, there’s been one constant in a sea of change that is the social media landscape; Instagram is eating the world.  The Facebook-owned social network can’t seem to miss, and has evolved far beyond a simple photo sharing app. Following the launch of IGTV, the question isn’t whether or not Instagram is […]