Create Smarter Podcast – Marketing for the LA28 Olympics
Create Smarter Podcast – Marketing for the LA28 Olympics https://www.youtube.com/watch?v=J7LHMpoX63s We’re back with more Olympics talk! This year’s Olympics have come and gone, so naturally it’s time to start talking about the next one! Marisa, Kyle and Phil sit down to talk about the unique marketing and content creation strategy for the LA28 Olympics. Watch the […]
Create Smarter Podcast – Streaming at the 2024 Olympics
Create Smarter Podcast – Streaming at the 2024 Olympics https://www.youtube.com/watch?v=TKnoeSViyYk If there’s one thing everyone was talking about this summer, it was the Paris Olympics. And just like everyone else, our team was streaming the Olympics live as they happened through the day – and we have some thoughts on how it went! Tune into […]
Create Smarter Podcast – When Should You Live Stream (or Not?)
Create Smarter Podcast – When Should You Live Stream (or Not?) https://www.youtube.com/watch?v=CYyUmaRw98A We work a LOT of events: big, small, hybrid, in-person, all virtual. What we’ve learned is that not every event needs to be live streamed. Hybrid seems to be the way of the world now, but does it have to be for every […]
A Breakdown of Options for B2B Live Streaming in 2023
I was recently on a pre-production call for an upcoming event and the question of where the audience was going to watch the live stream came up. Event manager: To be honest we haven’t really thought of that yet. I’m not entirely sure, maybe zoom? Do you have any suggestions? Me: It kinda depends on […]
