The title is fitting for two reasons. First of all, we mean it. There are far too many times that brands that don’t create enough content. It is often because marketinging departments over plan, strategize, and quite frankly, complicate their entire content approach. Your competitors are already out there creating content. By over planning, you’re losing valuable time that could be spent on creation, distribution, and syndication.
The second reason the title is fitting is because it is a bit of self reflection. We are always talking about how you need to create more content. While yes, we do have a blog and are fairly active on our social channels, we feel like there is always room for more.
That’s why we’ve decided to launch our own video podcast dedicated to video production and content marketing. We eat, sleep, and breathe this stuff, and find there is a real disconnect between the marketing departments and content creation teams/production companies. That’s why we’re here to help bridge the gap! Without further ado, I give you our very first episode!
And of course if you would rather just listen (especially if you’re driving) feel free to follow along on sound cloud.
We’re planning on releasing these just about every week and we’re always open to answer questions. Comment below, on Facebook, or hit us up on Twitter to let us know your thoughts.
