Create Smarter Podcast – Creating a Partnership For Your Event
Create Smarter Podcast – Creating a Partnership for Your Event: Broker-Carrier Summit 2024 https://www.youtube.com/watch?v=RIztPtS6R7k Tune in and listen to Connor and Kyle discuss a recent project they worked on down in Kansas City! 5 Tool was able to work with the folks at the Broker-Carrier Summit to put on a great conference with keynote speakers, […]
Create Smarter Podcast – How to Maximize Zoom for Broadcast
Create Smarter Podcast – Maximize Zoom for Broadcast https://www.youtube.com/watch?v=1nyxrkFcbnk Zoom is becoming more widely used as a broadcast tool. So how do you make sure to capture the best possible video for on demand viewing later? Kyle and Connor share Zoom tips and tricks on the latest Create Smarter podcast episode about how to maximize […]
Create Smarter Podcast – Benefits of an AV Partner
Create Smarter Podcast – Benefits of an AV Partner https://www.youtube.com/watch?v=oKqRMsESJ1A A lot of times, interactions with events & AV companies can be very transactional. But here at 5 Tool Productions, we want to be your partner! Your success is our success. We can be involved in your event throughout the whole process beginning to end […]
Create Smarter Podcast – The Surprising Leader in Streaming on TV
Create Smarter Podcast – The Surprising Leader in Streaming on TV https://www.youtube.com/watch?v=iSnDSTXlsRY Believe it or not, people are starting to consume more and more streamed content from places like YouTube on their TVs opposed to their phones or laptops. So, when you’re planning an event with a live streamed component, it’s important to keep that […]
Create Smarter Podcast – The State of Video in 2024
Create Smarter Podcast – The State of Video in 2024 https://www.youtube.com/watch?v=BqbVoLhNgm8 The Content Marketing Institute recently published the results of their latest survey and our team had some thoughts! Tyler sat down with Connor and Jake to talk through the stats and what it means for the state of video in 2024. Watch the full […]
Create Smarter Podcast – Compass Retirement Case Study
Create Smarter Podcast – Compass Retirement Case Study https://www.youtube.com/watch?v=RAQVedhePP8 In this episode of the Create Smarter podcast, host Kyle MacNaught is joined by Janet Kalandranis from 95 Creative and Chris Paterna, Chief Revenue Officer at Compass Retirement Consulting Group, to discuss Compass’ innovative approach to digital video strategy . They delve into how they’ve transformed […]
Speaking about Giving Days at CASE DII 2024
Speaking about Giving Days at CASE DII 2024 At this year’s CASE District II Conference in Baltimore, Phil and Marisa presented alongside our clients from Syracuse University, Kim Infanti and Chris Velardi, about the 16 hour broadcast we produced for last year’s Syracuse University Giving Day. It was our chance to get in front of […]
Create Smarter Podcast – Playing the Long Game in Marketing
Create Smarter Podcast – Playing the Long Game in Marketing https://www.youtube.com/watch?v=FrWeYBFHWOE Did Snoop Dogg really give up smoke? Spoiler alert: he didn’t, it was part of a brand awareness campaign for Solo Stoves. So, was it effective? Kyle, Marisa & Phil sit down to talk about playing the long game in marketing and how you […]
Create Smarter Podcast – Content Formatting Trends
Create Smarter Podcast – Content Formatting Trends https://www.youtube.com/watch?v=Kgt26AJD9L8 In todays era of social media and online presence, feelings like realness, connection, and being genuine are key. On today’s episode of the Create Smarter Podcast, Connor, Jake and Marisa discuss ways of creating content to succeed in those feelings. How to come off as genuine to […]
Humanizing Your Brand & Telling Your Story
Humanizing Your Brand & Telling Your Story Your Company Story Every company should have a video (or better yet a series of videos) on their website that highlights who they are and what they do. And there’s no better way to humanize the workplace than with content about the wonderful employees that make up your […]
