Finding Video Production Inspiration
Finding Video Production Inspiration In the world of video production, it’s almost impossible to come up with a completely new idea. And there’s nothing wrong with that! Often, different techniques that we try are inspired by other videos we’ve seen. Whether it be a shot type, an editing style, set design, lighting ideas, etc. Then, […]
Create Smarter Podcast – Lessons Learned from the Super Bowl
Create Smarter Podcast – Lessons Learned from the Super Bowl https://www.youtube.com/watch?v=pb7o7WoZ5d4 One of the things that everyone talks about coming off the heels of the Super Bowl isn’t just the game itself – it’s the ads! In this podcast episode, Phil and Tyler dive into some of the trends that big brands care about when […]
Make Your Next In-Person Event Better – Use Live Captions
Make Your Next In-Person Event Better – Use Live Captions According to the NIH, Approximately 15% of American adults (37.5 million) ages 18 and over report some trouble hearing. By not providing audio accessibility services, you’re missing out on an opportunity to engage a huge portion of your audience. Beyond that, captions are useful for […]
Power Hitters: Micella Home
Power Hitters: Micella Home “They always say ‘find something you’d love to do and it’ll never be a day of work’. And you hear it and you’re like yeah yeah yeah. But when you live it, you understand it. It’s not work”. Scott Willard turned his passion for woodworking into a side hustle, and eventually […]
Create Smarter Podcast – The Importance of Camera Motion
Create Smarter Podcast – The Importance of Camera Motion https://youtu.be/WltANg8Vxzc In this podcast episode, Kyle brings in Colleen and Jake to discuss the use of motion in our videos. Colleen joins the discussion through the lens of a video editor and Jake looks through the vantage of a videographer. The crew will discuss both the […]
Create Smarter Podcast – AI Video Trends Going Into 2025
Create Smarter Podcast – AI Video Trends Going Into 2025 https://www.youtube.com/watch?v=hTXIFpPx3fc The letters AI were unavoidable in the year 2024. Moving into the new year, Marisa, Connor, and Jake discuss what we can expect moving forward with AI specifically in the world of video. From its use by Fortune 500 companies to small consumer products, […]
Power Hitters: Lady Sunshine Coffee
Power Hitters: Lady Sunshine Coffee In our series that we call Power Hitters, we find local businesses that are doing cool or unique work in the community and highlight it by telling their story. It’s not every day you see coffee being served out of a bright yellow VW truck! For this episode, we sat […]
Why you Need an A/V Translator at Your Next Event
Why You Need and A/V Translator at Your Next Event Event planning is a complex task. From managing logistics to ensuring every detail falls into place, an event planner wears many hats. However, one of the most critical aspects of an event—audio and visual production—can often be the toughest, and priciest component. This is where […]
Create Smarter Podcast – Key Ingredients to a Successful Live Stream
Create Smarter Podcast – Key Ingredients to a Successful Live Stream https://www.youtube.com/watch?v=qyAfx1GasZ4 The winter is the perfect time to reflect on our fall events, and to think ahead to our spring events! Tyler and Marisa sat down to talk about some of the key factors to consider when planning for your live streamed event, from […]
Create Smarter Podcast – Lessons Learned from the Biggest Streaming Event of the Year
Create Smarter Podcast – Lessons Learned from the Biggest Streaming Event of the Year https://www.youtube.com/watch?v=sVlR7g-Lqas Lots of people tuned into the Jake Paul vs Mike Tyson fight, and lots of people experienced streaming issues. But from a business & numbers standpoint, it was actually considered a success. Phil, Kyle and Connor sat down for this […]
