The Life of Your Event – Our 360 Booth

360 Booth Lax

Getting attendees to show up is one thing but getting them to engage with your event can be tricky. One of the best ways to truly capture the fun and excitement of your event is with 5 Tool’s ‘360 Booth’!

AI in Social Marketing – Using AI as a Tool

AI in Social Marketing – Let the Robot do the Work! AI is Everywhere Before 2022, Artificial Intelligence wasn’t really in the headlines of major news outlets and was something most people left to the geniuses over in Silicon Valley. But these days you can’t walk down the street without seeing an ad for the […]

Create Smarter Podcast – Beyond the Stage

Create Smarter Podcast – Beyond the Stage https://www.youtube.com/watch?v=LbA1ykcnqMQ In this episode of the Create Smarter podcast, Tyler sat down with our guest Bill Sell from Advisor Communications to talk about how to go beyond the stage and take your event to the next level! Watch the full episode at the top of this blog or […]

Create Smarter Podcast – Building a Strategy for a Successful Day of Giving

Create Smarter Podcast – Building a Strategy for a Successful Day of Giving https://www.youtube.com/watch?v=b1tQR1NIGz4 It’s everyone’s favorite time of year, time to start planning for Giving Day! But where to start? Phil & Tyler sat down with Julia Motl Lowe of Tufts University for this episode of the Create Smarter Podcast to talk about how […]

Create Smarter Podcast – Your Event Content Checklist

Create Smarter Podcast – Your Event Content Checklist https://www.youtube.com/watch?v=Cj7m5NTT3zo Ever wonder what you’re supposed to be capturing at your event? There’s a lot to think about from pre-event, to during the event, and post-event. But no fear! In this episode of the Create Smarter Podcast, Tyler & Phil walk through items that should be on […]

The Baltimore Orioles: A Lesson in Content Marketing

Baltimore Orioles City Connect Launch – The Ultimate Content Marketing Flex We’re officially at the midway point in the Major League Baseball season, and there’s already one clear cut winner. No, it’s not the Atlanta Braves who currently has the best record in baseball. It’s the 54-35, second place in the AL East Baltimore Orioles. […]

User-Generated Content Spaces at Events

User-Generated Content Spaces at Events When you’re planning for an event, it’s easy to think about the stage first and foremost. But, what about everyone else? How are you engaging your attendees and enhancing their experience?

Create Smarter Podcast – Creative Ways to Use Still Photos

Create Smarter Podcast – Creative Ways to Use Still Photos https://www.youtube.com/watch?v=_GbM1PWvPuA There are always photographers at events. But how do you effectively use the content that you shot? How do extend the shelf life of your event? Why not just post a whole album of photos? In this episode of the Create Smarter Podcast, Marisa […]

Create Smarter Podcast – Marketing Techniques: Bop or Flop?

Create Smarter Podcast – Marketing Techniques: Bop or Flop? https://www.youtube.com/watch?v=AvsYTsDPqJ4 Have you ever seen a marketing technique, trailer, or ad that truly stuck with you? Or one that was so bad it stood out even more? Well, in this episode of the Create Smarter Podcast, Brooklyn puts Marisa and Kyle to the test to see […]

Meet Your Clients Where They Are

Meet your clients where they are – how Nissan made a four hour ad that people actually watched In planning out projects with our clients, we’re always hyper-focused on their objectives.  How much do you want to spend on this?  What do you want to accomplish?  When does it need to be done?  And most […]