Power Hitters: Micella Home

Power Hitters: Micella Home “They always say ‘find something you’d love to do and it’ll never be a day of work’. And you hear it and you’re like yeah yeah yeah. But when you live it, you understand it. It’s not work”. Scott Willard turned his passion for woodworking into a side hustle, and eventually […]
Power Hitters: Lady Sunshine Coffee

Power Hitters: Lady Sunshine Coffee In our series that we call Power Hitters, we find local businesses that are doing cool or unique work in the community and highlight it by telling their story. It’s not every day you see coffee being served out of a bright yellow VW truck! For this episode, we sat […]
Making the Most of Students as Fundraising Ambassadors

Making the Most of Students as Fundraising Ambassadors It can be hard to know what your alumni care about, and what they might be willing to support philanthropically. So, why not let your students help you out? Whether it be for annual giving, or for major gifts, you can create content that allows your students […]
Power Hitters: The Women’s Foundation of Boston

Power Hitters: The Women’s Foundation of Boston “The quality of a community is directly correlated with the quality of life of women and girls.” In the latest edition of Power Hitters, we sat down with Co-Founder and CEO of The Women’s Foundation of Boston, Christina Gordon, to learn more about the work that the foundation […]
Power Hitters: The SAFE Coalition

Power Hitters: The SAFE Coalition Our newest Power Hitters episode is here! In this series, we find local businesses and people and tell their stories. In this episode, we met with the SAFE Coalition‘s CEO and Co-Founder, Jennifer Levine, to hear her story on how this non-profit was brought to fruition and what they’re doing […]
The Life of Your Event – Our 360 Booth

Getting attendees to show up is one thing but getting them to engage with your event can be tricky. One of the best ways to truly capture the fun and excitement of your event is with 5 Tool’s ‘360 Booth’!
Power Hitters: New England Aquarium

Power Hitters: New England Aquarium Our newest Power Hitters episode is here! In this series, we find local businesses and people and tell their stories. At The New England Aquarium, we honed in on Kathayoon Khalil‘s journey as VP of Conservation Learning.
AI in Social Marketing – Using AI as a Tool

AI in Social Marketing – Let the Robot do the Work! AI is Everywhere Before 2022, Artificial Intelligence wasn’t really in the headlines of major news outlets and was something most people left to the geniuses over in Silicon Valley. But these days you can’t walk down the street without seeing an ad for the […]
Power Hitters: Langwater Farm

Power Hitters: Langwater Farm Our newest Power Hitters episode is here! In this series, we find local business and tell their stories. Langwater Farm is a year-round family farm in Easton, MA where you can find organic produce, pick your own experiences by season, grab lunch at the farm store, or host your next event.
The Hidden Benefits of Video Podcasts

The Hidden Benefits of Video Podcasts Podcast consumption continues to grow year over year with no signs of stopping. The medium allows companies to create a variety of content, from thought-leadership interviews to rich storytelling narratives that showcase impact. However, the success of podcasts can also make it difficult to reach an audience, with the […]