What you can learn from Facebook’s apology ads
Unless you’ve been living under a rock the last few months, you know Facebook has been in the news quite a bit lately. I seems like every day a new headline is being made. From the Cambridge Analytica scandal to asking advertisers for social security numbers, the platform has been dominating national news cycles for a few […]
Creating Branded Content at Scale with Adobe Spark – Create Smarter
Being responsible for a content calendar is a constant uphill climb. Every channel you manage demands more and more content all the time. This requires advanced planning, research, know-how, and lots and lots of time. On top of all of this, branded content has to be really thoughtful in how it’s created and presented. This […]
Turning a webinar into a news show
If you’ve ever logged onto a webinar, I feel your pain. There’s really nothing worse than listening to a voice on a speakerphone talk through 100 slides in a PowerPoint presentation. You’re probably barely paying attention to it while it plays in the background. It’s these reasons why brands are looking to up their game […]
Turn Your Smartphone into a Video Production Machine
There’s a time and place for a wide range of end products when it comes to corporate video production. Sometimes you need to bring in the big guns to help create a really professional final product, but in other cases quick and dirty video production can do just fine. For most companies, a large-scale production […]
