Marketing Technology Pros and Cons
No matter what size company you work at, there’s a pretty good chance your job involves interacting with some sort of marketing technology. Some of it can be helpful – in some cases downright essential – to executing a marketing strategy at scale. On the flip side, it’s easy to get lost in the shiny […]
How to find out what Facebook knows about you
As marketers, we are always tying to hone in on our target audience. In traditional buying, we’d always look at the demographics of a specific show or magazine and try to insert our products oh so cleverly in front of that demographic. Then social media came around. We can now whittle down to our exact […]
